With the amount of time that consumers spend on Facebook every day, this social media outlet is a great way to boost your business. If you’re underutilizing your business Facebook account, here are some things that you can do to use it to grow your business:

Interact with Followers

Your followers want to get to know you. They want to feel like you know them and care about them. Interacting with your followers is a great way to do this. Use interesting statuses to get more people to like, comment on, or share your status. Reply to their comments, and answer their questions. You can also ask questions to get your Facebook followers to interact with you. Try true or false, or fill in the blank questions.

Embed “like” Buttons

You don’t have to be a web developer to be able to embed “like” buttons on your webpage. Having them on your website will help people easily connect with your Facebook account from your website.

Encourage Sharing

When your followers share photos or content from your Facebook page to their page, many of their friends will see the post and get introduced to your company. You can encourage sharing by posting photos of your works with creative captions, asking a question about a specific article you’ve posted, or creating contests for people who share a particular post. You can also tag clients in pictures or encourage them to tag you in their pictures!

Offer Incentives

When people follow you, they want the VIP treatment. When they get the VIP treatment, they will be more likely to keep your company at the forefront of their minds when they or their friends need your services. Run contests and hold giveaways for people who like, share, and comment on your posts.

Promote Your Page

Promote your Facebook as much as possible. Include links on your website, your blog, your email signature, business cards, and more. Make sure that no matter how people connect with you, they can easily locate your Facebook page and continue to stay up to date with your company in the future.

Partner with Others

Facebook gives you the opportunity to partner with other businesses that are similar to yours. As you network with other companies, you can promote one another. This way you can generate more leads. Find ones that offer complementary services to yours, and find ways to promote each other through giveaways, blog posts, and more.

Leverage Menagerie

Menagerie helps promote your works and profile across multiple social channels – Pinterest, Instagram, Facebook and more! Each work is linked directly to your profile! We believe the future discovery of wedding professionals is a visual process.

Join Menagerie, the online destination for wedding professionals to showcase their work, connect with clients, and manage their business. Get started today – Menagerie is free!

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